How to Use Instagram Quick Replies in Your Direct Messages

How to Use Instagram Quick Replies in Your Direct Messages

The fact that 375 million people use direct messages (DMs) on Instagram every month shows how big the Instagram Direct feature is. Still, many marketers don't take advantage of its potential, as it remains one of the most underused Instagram marketing tools.

If you’re not using it already, you should start as soon as possible, as it can make a much bigger difference than you might thi...

6 Ways Instagram Is Using AI to Improve Its Services

6 Ways Instagram Is Using AI to Improve Its Services

In June 2018, Instagram hit 1 billion monthly active users, 400 million of which use the app every day. Managing all those accounts, the interactions between them, and the numerous features that Instagram offers requires an enormous amount of data. Thankfully, Instagram is using the latest technologies to make the process much easier.

Artificial intelligence (AI) is bringing huge changes to bus...

How to Change Your Instagram Stories Highlights Covers

How to Change Your Instagram Stories Highlights Covers

With the introduction of Stories Highlights, Instagram has given its users a multitude of new ways to add value to their profiles. Aside from taking your marketing aesthetic to the next level, the Highlights feature allows you to brand your profile and share timeless content that lives there for as long as you want it to.

Since around 20% of stories that businesses share result in direct contac...

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